About Us

Who we are in 3 lines
We’re a small team of former debt-strugglers, designers, and financial psychologists who turned debt chaos into a guided, zero-anxiety journey. With DebtAway, we walk with you—one step at a time—toward financial freedom.


Our story at a glance

  • 2019 – The pain firsthand
    In the post-pandemic crunch we piled credit card on credit card and felt too ashamed to ask for help.

  • 2022 – The traffic-light idea
    We prototyped the green/yellow/red dashboard: an instant snapshot that calms anxiety.

  • 2025 – Official launch
    With the help of a community of beta testers, DebtAway became a mobile-first web app for everyone.


Why we exist

Pain we solve How we solve it
Anxiety & paralysis Motivational micro check-ins and emotional guidance
Overly complex tools 3-minute lightning-fast setup, zero financial jargon
Lack of support “DebtAway Tribe” community and notifications that celebrate every mini-milestone

Our values

  1. Radical empathy – no judgment, just listening and concrete steps

  2. Relentless simplicity – only the essentials, no clutter

  3. Transparency – your data, secure and always exportable

  4. Celebration mindset – every payment made is a win worth celebrating


Our commitment

We promise to guide you with clarity, honesty, and steady motivation—until the traffic light turns fully green. One step at a time.